Sponsorships
A turnkey service project that gives every new parent the tools to build a stronger child.
The science is clear: what happens in a child’s first three years shapes the brain for life. The Brain Game puts that science into parents’ hands—and your organization or business can be the reason a family in your community receives it.
Adopt The Brain Game as an organizational project or corporate social responsibility initiative, fundraise to purchase copies, and partner with a local hospital or human services organization to place a free book in the hands of every new parent and caregiver of a child ages 0–3.
What Is The Brain Game?
The Brain Game is an 84-page resource guide for parents and caregivers of children from birth to 36 months. Developed and recommended by physicians, it explains, in plain, encouraging language, what’s happening inside a baby’s brain during each stage of the first three years, and gives specific, hands-on activities parents can do to help their child thrive.
The first 36 months are the most critical window for brain development. In that time a child’s brain more than doubles in size, and its “wiring” goes into high gear. Simple things like talking, singing, playing music, and reading together make a lasting difference. The Brain Game shows parents exactly how and helps them feel more confident in one of the most important jobs they’ll ever have.
The book was created through a collaborative community effort led by the Rotary Club of La Crosse – Downtown—because our children are our future.
Why Sponsor The Brain Game
It’s proven. The Brain Game began with the Rotary Club of La Crosse, which recruited a local university, two medical centers, and the school district onto a coordinating committee. Together they built a system where a free copy reaches every new mother giving birth in the two local hospitals — two former competitors who saw the wisdom in cooperating, with great publicity for both.
It’s turnkey. All the support materials are done for you. You don’t have to build a program from scratch: you order books, rally a local partner, and share them with families.
It has built-in partners. Physicians, hospitals, medical societies, and educators are natural stakeholders who readily buy in. This makes fundraising and outreach easier.
It’s flexible. The Brain Game can stand alone as a signature project or bolt onto programs you already run. Hospital auxiliaries, family-serving agencies, and health organizations all make ideal collaborators.
It changes lives. Every book helps a child grow with a better chance to succeed, and helps a parent or caregiver feel more capable and supported.
How to Adopt The Brain Game: Step by Step
Introduce it to your club, organization, or executive team.
Use our ready-made PowerPoint presentation and sell sheets to present the project to your stakeholders and secure a vote to adopt it.
Identify a local distribution partner (or use them in your own business or organization)
Approach a hospital, birthing center, clinic, health department, or human services organization willing to hand books to new parents – or choose to distribute them yourself. Our brochure and folder make it easy to explain the project and invite them onto a small coordinating committee.
Set your fundraising goal.
Decide how many families you want to reach and set a target. Whether you’re funding 100 books or 1,000, the project scales to your club’s size and ambition.
Fundraise.
Raise the funds through fundraising asks, a dedicated event, sponsorships, or grants. Physicians, medical groups, and businesses are natural sponsors—use the marketing materials we provide to spread the word.
Order your books.
Once funded, place your order for the quantity you need.
Distribute and celebrate.
Deliver the books to your partner organization to share with new parents (or we’ll ship them directly), and celebrate the milestone. New-parent giveaways make wonderful publicity for your organization or business.
Marketing Materials
Everything you need to introduce the project, recruit partners, and fundraise is ready to download and use:
- PowerPoint presentation: Present the project to your club, board, or prospective partners.
- Brochure: A polished overview of The Brain Game and its impact, ideal for partner conversations.
- Sell sheets: Quick, one-page summaries for members, sponsors, and decision-makers.
- Folder: A professional packet to hold your materials for meetings and pitches.
- Popup display: An eye-catching banner for events, fundraisers, and community fairs.
- Business cards: Hand out contact and project information as you build local support.
Have Questions? Let’s Talk.
We’re here to help your organization launch your own The Brain Game sponsorship with confidence. Reach out, and we’ll walk you through everything.
The La Crosse Rotary Brain Game, Inc.
PO Box 384, La Crosse, Wisconsin 54602-0384
📞 608-526-4491